Università della Svizzera italiana Faculty of Communication Sciences ./index.htm

Giornata ticinese del Marketing at USI

The 17th ‘Giornata ticinese del Marketing’ will take place at USI on May 22nd from 14:30 – 20:00. The event focuses on customer relationship management. A variety of high quality speakers from both business practice and research will provide insights to the field(s). IMCA will be represented by Reto Hofstetter with a speech on ‘Crowdsourcing for Customer Engagement’. More information is available at: