Università della Svizzera italiana Faculty of Communication Sciences ./index.htm

CONTACT

Chiara Krüsi
+41 58 666 4642

Ivan Snehota
+41 58 666 4756


Research

IMCA conducts research on communication topics in business, on a level of the market, business networks (communities) or single business organizations. Its ambition is to contribute to an understanding of communication processes in business that goes beyond a functionalist or information-theoretical perspective and inquires, instead, how communication processes contribute to the organizing of business in markets and organizations.

Two main fields of research converge in the Institute - Marketing and Communication Management - characterized by the following research areas:

Marketing:

Communication Management:

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