Tag: "IMCA News"

Three IMCA Papers Accepted to the 122 APA Annual Convention 2014

Three papers from the Institute of Marketing and Communication Management have been accepted to the 122 APA Annual Meeting of the American Psychology Association, which will be held in Washington D.C. from the 7th to the 10th of August. Miniero, G., Ricotta, F. and Addis, M., “Getting Transported Through Magical Thinking: The Role of Verisimilitude” … Continue reading “Three IMCA Papers Accepted to the 122 APA Annual Convention 2014”

Three Papers from IMCA Accepted for the 74th Annual Meeting of the Academy of Management. One wins the Sage Publications/RM Division Best Paper Award.

Three papers from Institute of Marketing and Communication Management have been accepted for the 74th Annual Meeting of the Academy of Management which would commence on August 1st  2014 in Philadelphia. The program theme is ‘The Power of Words’. The accepted papers  are: Broch, C., Lurati, F., Zamparini, A. and Mariconda, S. (2014), Organizational Identification. … Continue reading “Three Papers from IMCA Accepted for the 74th Annual Meeting of the Academy of Management. One wins the Sage Publications/RM Division Best Paper Award.”

Doctoral Defense: Collective and individual identities in the external communication of regional cluster firms – The case of Franciacorta wineries

On Monday, November 25th 2013, Alessandra Zamparini will defend her doctoral thesis on “Collective and individual identities in the external communication of regional cluster firms: The case of Franciacorta wineries”. The defense will take place at 17:15 in room 250. The committee will be composed of Prof. F. Lurati, USI (thesis supervisor), Prof. R. Grandinetti, … Continue reading “Doctoral Defense: Collective and individual identities in the external communication of regional cluster firms – The case of Franciacorta wineries”

Integrating sustainable development into teaching activities

A new externally funded project, called Studium Sustainale, aims to establish a low-entry-threshold teaching format at the master-level merging the concept of sustainable development (SD) with the concept of extracurricular context studies in the tradition of studium generale (Seele & Seele 2012). Generic skills, transformative learning and integrative approaches are integrated by a.) simulation games … Continue reading “Integrating sustainable development into teaching activities”

BIT Annual Meeting at USI

On July 4th and 5th, the annual meeting of the BIT project (Business and Information Technologies Project) themed “Augmented Relationships in Social Mobile Business” will take place at USI. The meeting is organized in collaboration with UCLA Anderson School of Management and SDA Bocconi. The Business and Information Technologies (BIT) project is a network of research … Continue reading “BIT Annual Meeting at USI”

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